CEO Speak


Our CEO, Brad Somberg, in his natural state with artist Shantell Martin during one of our recent collaborations.


An article on current industry and internal happenings featuring our CEO, Brad Somberg, in the November/December edition of design:retail magazine…

Tell us about any new company innovations, products, services, materials, processes – that you’ve developed/are developing

B+N continues to be a top design leader in the retail, architectural and hospitality markets – both domestically and internationally. Over this last year we have launched 1224 our new modular panel system. We are also pleased to announce collaboration with Toppan, a Japanese based corporation, representing their Fortina line of products in North America. Both these systems are “Design Driven” and offer a range of solutions to the Architectural and Design community.

What differentiates your company from other competitors in the marketplace?

We are never satisfied. We travel the world studying design, being inspired by cultures, our surroundings, and are always thinking and developing new ideas.

What is your company’s philosophy toward customization?

Our ultimate goal is to have enough proprietary products in our offerings to give clients an off the shelf solution. We currently have over 15 fully developed systems in our offerings. Within those systems there are plenty of built in options for customization to create a unique look for whatever brand is looking to utilize them. That being said we are designers/manufacturers and have the capacity for 100% custom solutions.

Are you seeing more or less collaboration in the industry?

If you look at most of the successful retailers, brands, part of their success is via collaborations. Fashion Designers are teaming up with retailers to create both soft-goods and hard-goods to be sold via retail. We see this as fresh and a way of keeping brands on the top of consumer’s minds. We take the same approach with collaborations, whether we are teaming with Rex Ray to create a line of products or collaborating with our Japanese partners bringing Fortina to our North American clients. It is a way to keep our brand relevant and to offer unique solutions to our diverse audience.

Are you experiencing more or less global sourcing/sales. What other countries have you worked in?

We have truly become an international company. Both from a sales and marketing standpoint and from global sourcing initiatives we have had over the years. We have managed to diversify our client base in such a manner that over 50% of sales is outside the United States. As our customer base has expanded it has led us to develop manufacturing to support those efforts.


B+N’s Guide to New York

With offices in the Meatpacking District and an official love for one of the greatest cities in the world, we felt compelled to share with you some of our favorite places to shop, dine, unwind, and gather inspiration. Besides, what fun is all work and no play?

Since most of you will be stopping by our showroom at 420 West 14th Street (wink, wink) for your chance to win a #FreeFIAT during the Retail Design Collective, you will find many of our picks in close proximity save for a few traditional must do or sees!


The Marlton Hotel
Screen Shot 2014-11-30 at 9.11.08 AMWhere: 5 West 8th Street between 5th & 6th Ave, New York, NY 10011
Hood: Greenwich Village
Flavor: Fashion Designers, Editors, Creative Directors, and the genetically blessed are enjoying the chance to see and be seen over a cocktail at this newish Sean MacPherson spot.

Mulino a Vino
Screen Shot 2014-11-29 at 12.10.54 PMWhere: 337 W 14th St, New York, NY 10014
Hood: Meatpacking
Flavor: Your perfect glass of Italian red reigns supreme in this little wine-centric spot.

Le Bain
Screen Shot 2014-11-26 at 12.37.00 PMWhere: 443 13th Street, New York, 10014
Hood: Meatpacking
Flavor: Rooftop Bar, City Views, Shiny Disco Ball

The Bowery
Screen Shot 2014-11-26 at 12.42.02 PMWhere: 335 Bowery, New York, NY 10003
Hood: East Village
Flavor: Hip scene with cozy cocktails, work it to get a seat, no reservations, another spot from Sean MacPherson. Head next door to his restaurant Gemma for a cocktail or delicious food in a buzzing environment if The Bowery isn’t your scene.

Top of The Standard
Screen Shot 2014-11-26 at 12.40.32 PMWhere: 848 Washington at 13th Street, New York, 10014
Hood: Meatpacking
Flavor: Trendy, Hip, Million Dollar Views

Screen Shot 2014-11-29 at 12.04.17 PMWhere: 235 W 12th St, New York, NY 10014
Hood: West Village
Flavor: The place to share a delicious cocktail from co-owner and uber talented mixologist, Xavier Herit, formerly of Daniel.


ABC Kitchen
Screen Shot 2014-11-26 at 8.41.56 PMWhere: 35 East 18th street, New York, NY 10003
Hood: Gramercy/Flat Iron
Flavor: Contemporary American cuisine by Chef Jean-Georges Vongerichten in one of the most beautiful, organic settings. Stop by for brunch, lunch, or dinner, as a complement to the start or finish of your inspirational seven floor walk through. Reservations

Bergdorf Goodman Restaurant
Screen Shot 2014-11-26 at 12.35.22 PMWhere: 5th Avenue at 58th Street, 7th Floor, New York, NY 10019
Hood: Midtown West
Flavor: Contemporary American, quintessential “ladies and gents who lunch feel” – perhaps one of our ultimate favs for both shopping then a bite, a glass of Rose, or even a power lunch – designed by Kelly Wearstler and loved by all. Reservations

Budda Great RoomWhere: 75 9th Ave, New York, NY 10011
Hood: Meatpacking District
Flavor: Chinese
This surreal hot spot designed by Christian Liagre is full of Parisian flamboyance, Asian serenity, and delicious Chinese influenced cuisine. Think edamame dumplings, tuna tartar spring rolls, charred filet of beef with an addictive sauce, and cocktails with names like Tranquility and Fate. Created by Philadelphia restaurateur, Stephen Starr, best known for this massive undertaking, his nearby outpost of Morimoto, and his Bal Harbour spot, Makoto. Reservations

Cipriani Downtown
Screen Shot 2014-11-26 at 12.14.58 PMWhere: 376 W Broadway , New York, NY 10012
Hood: Soho
Flavor: Italian food complete with traditionally dressed waiters, ivory tablecloths, Cipriani labeled serve ware, and a fashionable crowd. Must haves include one of their signature Bellinis, the chicken salad for lunch, or the cucumber corn salad, baked tagliolini with ham, and branzino with broccoli rabe for dinner. Don’t leave without a slice of Vanilla Meringue Cake for dessert (or get it to go if you’re stuffed)! Reservations

NoMad Restaurant
Screen Shot 2014-11-26 at 11.40.58 AMWhere: 1170 Broadway & 28th St, New York, NY 10001
Hood: Chelsea
Flavor: Contemporary American, hip bar scene, intimate reservation only lounge, and cuisine on par with another little spot you might know called Eleven Madison Park run by the same duo (restaurateur Will Guidara + Chef Daniel Humm). Take a tip from us, get a reservation and order the chicken – it just might change your life. Reservations

Screen Shot 2014-11-26 at 11.20.26 AMWhere: 88 10th Avenue, New York, NY 10011
Hood: Chelsea
Flavor: Japanese cuisine headed up by Iron Chef, Masuhara Morimoto, in a chic, modern environment complete with a vibrant cocktail scene on the lower level. Try the omakase, or go a la carte and start with a carafe of Junmai Daiginjo, order the innovative toro tartare dish, try some hamachi sashimi, rock shrimp tempura, oyster foie gras, black cod, ishi yaki buri bop, or a beautiful cut of wagyu beef. Reservations

Sant Ambroeus Soho
Screen Shot 2014-11-26 at 12.11.18 PMWhere: 265 Lafayette Street, New York, NY 10012
Hood: West Village
Flavor: Italian spot beloved by the european and fashion crowds, simple and cozy, even great for an afternoon espresso. Reservations

Tao Downtown
Screen Shot 2014-11-29 at 12.16.11 PMWhere: 92 Ninth Avenue at 16th Street, New York, NY 10011
Hood: Meatpacking
Flavor: Part of the evolution of the Tao brand, the newest location in the Meatpacking carries on the traditions of the Pan-Asian Restaurant/Club you know and love. Reservations

Waverly Inn
Screen Shot 2014-11-26 at 12.32.48 PMWhere: 16 Bank St, New York, NY 10014
Hood: West Village
Flavor: American restaurant created by Sean MacPherson and Vanity Fair editor Graydon Carter, frequented by celebs and a sure bet if you’re in the mood for comfort food. Try the fresh oysters on the half shell, truffle mac and cheese, goat cheese salad, dover sole, amish chicken, burger, or try swinging by for a lazy brunch. Reservations


ABC Carpet + Home
Screen Shot 2014-11-29 at 9.18.39 AMWhere: 888 & 881 Broadway, New York, NY 10003
Hood: Flatiron
Flavor: Hand made and one of a kind objects meets fantasy, sustainability, spirituality, and the passionate expression of beauty, mixed together to create a sensory awakening home & lifestyle retail experience like no other in the world. (Oh, and Madeline Weinrib’s boutique is on the top floor.)

Bergdorf Goodman Stores
Screen Shot 2014-11-29 at 10.25.09 AMWhere: Women’s Store 754 5th Avenue, New York, NY 10019
Flavor: For women, this luxury mainstay means 8 floors of retail therapy including everything from beauty, to major and hard to find fashion labels and accessories, an undisputed shoe heaven, kids department, and curated home goods.
Where: Men’s Store (across the street) at 745 5th Avenue, New York, NY 10019
Flavor: For men, expect to find no less of an array of luxury goods from Charvet and Kiton, to Tom Ford and Cucinelli, this iconic destination is sure to keep you impeccably dressed from head to toe.

Commes Des Garcons
Screen Shot 2014-11-29 at 11.08.53 AMWhere: 520 W 22nd St, New York, NY 10011
Hood: Chelsea
Flavor: We love the juxtaposition of this CDG’s exterior and interior architecture. Pioneers in this particular neighborhood, with a location intentionally chosen to represent the brand’s gypsy spirit.

Dover Street Market
Screen Shot 2014-11-29 at 8.26.47 AMWhere: 160 Lexington Ave, New York, NY 10016
Hood: Kips Bay
Flavor: New York City’s first DSM is a must see that gets summed up with two words in perfect feminine form, Rei Kawakubo.

Screen Shot 2014-11-29 at 11.15.03 AMWhere: 449 West 14th Street, New York, NY 10014
Hood: Meatpacking
Flavor: The legendary one stop shop for both Men and Women to discover the season’s most coveted pieces.

Kirna Zabete
Screen Shot 2014-11-29 at 10.12.02 AMWhere: 477 Broome St, New York, NY 10013
Hood: Soho
Flavor: Boutique Veterans and BFF’s, Beth Buccini and Sarah Easley, keep it relevant and luxe with their label offerings and strong desire to keep the women of New York city chic with an edge.

Kit and Ace
IMG_1613Where: 255 Elizabeth Street, New York, NY 10012
Hood: Nolita
Flavor: With an opening the day after Thanksgiving, this brand new studio concept is the vision of Shannon and JJ Wilson. The former lead designer of Lululemon and brand director are serving up Technical Cashmere with a West Coast contemporary luxury vibe. B+N Industries has partnered with this trend setting, up and comer, to do each of their studios and flagships.

Screen Shot 2014-11-30 at 2.48.46 PMWhere: 809 Washington Street, New York, NY 10014
Hood: West Village
Flavor: Worth stopping in just to see the interior lined with paper bags, and while you’re there pick up a piece that has been hand selected by the owner from an emerging or mainstay designer.

Screen Shot 2014-11-29 at 11.26.48 AMWhere: 144 10th Ave, New York, NY 10011
Hood: Chelsea
Flavor: We love their philosophy so no need to reinvent it…”This is Story: Point of view of a Magazine, Changes Like a Gallery, Sells things like a Store.” The current story is, “Home for the Holidays”.


Alexander Wang Flagship
Where: 103 Grand Street, New York, NY 10013
Hood: Soho
Flavor: We love the modernist, minimal edge found at the only free standing Alexander Wang store, which also serves as the NYC Flagship.

Five Story
Where: 18 East 69th Street, New York, NY 10021
Hood: Upper East Side
Flavor: Bold flooring mixed with gold accents and soft textiles befitting of its home neighborhood, with vintage pieces from Hermes, traffic stopping pieces from Balmain, and a bit of quirky stock gets filled with accessories from Olympia Le-Tan.

Holiday Shops at Union Square, Bryant Park, and Columbus Circle

Kate Spade
Where: 789 Madison Avenue, New York, NY 10065
Flavor: Very special outpost of the Kate Spade brand, and the official stockist of their Madison Collection.

Where: 1232 Third Avenue, New York, NY 10021
Flavor: With several locations, this trendy boutique features it girl labels like Rag & Bone, Acne, Alexander Wang, Phillip Lim, and Isabel Marant.

Warby Parker
Where: 819 Washington Street, New York, NY 10014
Hood: Meatpacking
Flavor: Beautiful optical and sunglass store which pays homage to the Meatpacking District’s industrial history with headquarters in Soho.


ABC Carpet + Home
Screen Shot 2014-11-29 at 9.17.50 AMWhere: 888 & 881 Broadway, New York, NY 10003
Hood: Flatiron
Flavor: Same spot we’ve listed in Dine Me and Shop Me, fuel your need to be inspired and immerse yourself into a bit of visual therapy.

Bergdorf Goodman Windows
Screen Shot 2014-11-29 at 9.13.27 AMWhere: 754 5th Avenue, New York, NY 10019
Hood: Midtown East
Flavor: The gold standard in holiday windows – the legendary David Hoey is at it again with this years theme fixated on a single word “Inspired”, with content from the fine, performing, and applied arts filling the storefronts. We’re not giving away any sneak peaks here, go and be Inspired.

Screen Shot 2014-12-01 at 10.05.52 AMWhere: 5 Crosby Street, New York, NY 10013
Hood: Soho
Flavor: American made furniture designed by founder Tyler Hays, a painter and sculptor, inspires us deeply and remains one of our favorite furniture stores in the city.

Hudson Furniture
Screen Shot 2014-12-01 at 10.04.32 AMWhere: 427 West 14th Street, New York, NY 10014
Hood: Meatpacking, Across the street from our offices
Flavor: Absolutely stunning hand crafted furniture that integrates the natural forms of trees and inherent grain of the wood with well defined lines and geometrical forms using solid hardwoods from sustainable resources.

Whitney Museum (New)
Where: 99 Gansevort Street, New York, NY 10014
Hood: Meatpacking
Flavor: Designed by architect Renzo Piano and slated to open on May 1, 2015. Get your fix in the meantime by taking a stroll to check out the finished exterior.

Where: 117 West 17th, New York, NY 10011

David Weeks Studio
Where: 38 Walker St, New York, NY 10013

Design Within Reach
Where: 957 Third Ave at East 57th St, New York, NY 10022

Future Perfect
Where: 55 Great Jones St, New York, NY 10012

Macy’s at Herald Square
Where: 151 West 34th St, New York, NY 10001
Flavor: Check out the major remodel and enjoy the holiday spirit of this iconic New York Flagship.

Where: 11 W 53rd St, New York, NY 10019
Flavor: If you missed it in London, check out the Henri Matisse cut-outs with one addition not shown in the London show (his largest work entitled The Swimming Pool), and while you’re there take a peek at Picasso: The Making of Cubism.

Saks Fifth Avenue
Where: 611 Fifth Avenue, New York, NY 10022

Urban Outfitters Where: 1333 Broadway St, New York, NY 10018
Flavor: The largest existing store of the UO brand which offers an Instagram photo printing section, a variety of vinyl albums, and a larger home section than most. Perfect stop this time of year for stocking stuffers or quirky gifts.

Urban Zen
Where: 705 Greenwich St #3, Manhattan, NY 10014
Flavor: The silky, saturated urban zen world of Donna Karan.

& Other Stories
Where: 575 Broadway Street, New York, NY 10012
Hood: Soho
Flavor: This H&M sister brand offers shoes, bags, accessories, beauty products, and ready to wear for the woman who likes to create her own style story. The first in New York (and the US) opened its doors in October of this year.


Screen Shot 2014-11-28 at 4.23.51 PMWhere: 200 5th Avenue, New York, New York 10010
Hood: Flatiron
Flavor: Grab a Bicerin or Espresso Torinese from the Lavazza Coffee Bar or stay for a glass of Brunello and fresh handmade pasta.

Blue Bottle Coffee
Screen Shot 2014-11-30 at 2.42.33 PMWhere: 10th Ave & West 16th Street, or find a location closer to you
Hood: The High Line, Meatpacking
Flavor: This iconic San Francisco brand has multiple locations in NYC now. Stop by if you need a freshly pressed West Coast pick me up, or grab a Mocha made with Recchiuti, a signature New Orleans, or ask about secret concoctions like the Gibraltar or Waffogato.

Chelsea Market
Screen Shot 2014-11-26 at 11.27.51 AMWhere: 75 9th Ave, New York, NY 10011
Hood: Chelsea
Flavor: Grab an espresso from Ninth Street Espresso, a glass of wine from Corkbuzz Wine Studio, peruse a little retail, sit down or get a take away meal, and satisfy your sweet tooth with baked goods, gelato, or raw treats from One Lucky Duck all in one stop!

Juice Generation
Screen Shot 2014-11-28 at 8.01.59 PMWhere: 69 Prince Street inside Equinox
Hood: Soho, or check to see if there’s one closer to you at here.
Flavor: Try one of their protein packed smoothies, acai bowls, fresh water straight from a baby coconut, or one of their vitamin packed shots like The Defender or Sea Buckthorn.


Marie Robinson Salon
Screen Shot 2014-11-29 at 11.43.36 AMWhere: 155 5th Avenue, New York, NY
Hood: Flatiron
Flavor: This minimalist beauty haven for celebs and New York it girls, was transformed by the firm Huniford. Run by platinum zen hair chemist, Marie Robinson, who personally placed crystals in the floors and walls to ensure a balanced environment for all who have the pleasure of experiencing it.

Bumble and Bumble Downtown
Screen Shot 2014-11-29 at 11.59.09 AMWhere: 415 West 13th Street, 8th Floor, New York, NY
Hood: Meatpacking
Flavor: The House of Bumble – salon, university, and headquarters, offers you a variety of services along with a nibble or a spot of tea.

Sally Hershberger Downtown
Screen Shot 2014-11-30 at 1.41.56 PMWhere: 14th Street, New York, NY 10014
Hood: Meatpacking
Flavor: Hip, haute haircuts for men and women with Sally’s signature Rock n’ Roll Vibe.

Aire Ancient Baths
Screen Shot 2014-11-30 at 10.34.45 AMWhere: 88 Franklin Street, New York, NY
Hood: TriBeCa
Flavor: A unique spa experience that looks to the ancient times, gathering inspiration from bathing rituals of the Greeks and Romans.

Caudalie Vinothérapie Spa
Screen Shot 2014-11-30 at 2.12.57 PMWhere: One West 58th Street, 4th Floor, New York, NY 10019
Flavor: This is the only one of its kind in the US, swankily located in The Plaza Hotel, and one of our ultimate luxe favs to get a facial, detox, or body treatment, Make a reservation here.

Trump Spa Soho
Screen Shot 2014-11-30 at 2.15.08 PMWhere: 246 Spring Street, New York, NY 10013
Hood: Soho
Flavor: We love the Kate Somerville facials, but most of all we come here for the Hammam treatments. Inspired by Ivanka Trumps Turkish travels, this Hammam is one of only 3 of its kind in the US. You will have the opportunity to choose between the Turkish or Moroccan ritual.


The Standard Ice Rink
Screen Shot 2014-11-29 at 9.20.53 AMWhere: 848 Washington at West 13th Street
Hood: Meatpacking
Flavor: Pure fun, Belgian waffles with bacon & maple syrup, spiced cider, hot toddies, and hot chocolate with extra, extra whip.


This is our favorite way to get around during working hours, and it beats waiting in the cold for the next yellow chariot. We love to use this NYC Subway App to map out our trips, find the closest place to jump on, and find out if everything is running on time. It’s an absolute must have!

Where: Anywhere you can hail one
Hood: Your choice
Flavor: Check traffic and direct, be kind and your NYC cabby will get you anywhere in a jiffy. Don’t forget to tip!

Where: Anywhere
Hood: We suggest 420 W 14th St, the B+N #FreeFIAT showroom ;), but really its up to you!
Flavor: It can be freezing to mild to pouring rain this time of year in NYC, which is why we suggest you sign up for Uber, download the app, and set your pickup location. You don’t have to exchange money with your driver and you can even split the fare with friends.

Private Car:
We can’t give all our secrets away, but if you really want to know who our car service of choice is – send us a note at and we will fill you in.

B+N Industries