When Godiva approached B+N Industries to collaborate on their New York City flagship, the internationally renowned chocolatier had a very specific request: to recreate a plaster wall that covered both a portion of the inside and the facade of their Istanbul store, the brand’s blueprint for subsequent flagships around the world. The wall, rendered in a dusty aubergine color, featured raised striations evocative of ripples moving through a viscous pool of chocolate. Reproducing this design element exactly was simple, thanks to B+N’s Iconic Panels technology. Using formed laminate over an MDF core allows B+N to do highly customizable (both in terms of color and pattern) work that can be manufactured to precise specifications in large quantities and under tight deadlines. Once installed in the location, the new walls elevated the store and created a visual cohesion with the chocolatier’s global presence.